Facebook Tests Ads in Messenger

[engine]

Facebook is to run a limited test in Australia and Thailand where advertisers can test running ads in Messenger. The ads will appear in the same location as the birthday notifications.

No one will see an ad in a conversation without clicking on an ad experience on the Messenger home screen or starting a conversation with a brand – these test ads won’t originate in your conversations. Facebook Tests Ads in Messenger [messengerblog.com]

[bill]

Well, it has taken them at least a year [webmasterworld.com] from planning to implementation of this one. I still find it hard to believe that anyone but advertisers will be happy with this.