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Yahoo Shopping, is it worth partcipating?

what percentage does it contribute to sales?

         

Namaste

8:45 pm on Jan 22, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi, I am considering participating in Yahoo Shopping. Being an overseas ecommerce company, the route to achieving this involves setting up a US based company and all the efforts and costs that go with starting and running it.

Thus, I am trying to get an idea of what other have experienced sales wise with Yahoo Shopping as a contributer to total sales. Currently, 70% of my sales are via serach engines; 25% through repeat orders and the rest through misc. things like affiliate marketing.

lazerzubb

1:57 pm on Jan 23, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I found these threads not sure if they are all very relevant in your case, but it might help:
[webmasterworld.com...]
[webmasterworld.com...]
[webmasterworld.com...]
[webmasterworld.com...]

It seems like Froogle really like Yahoo Stores otherwise i can't comment.

kjs50

6:25 pm on Jan 29, 2003 (gmt 0)

10+ Year Member



Hello,

I have a website that receives about 15 orders a day. I tried the same thing in setting up a Yahoo Store to add another sales channel, but in a month, I received 1 order. I have a specialty item that is well priced and should have done better in Yahoo, but it never showed up well in their search results. If you are willing to wait for a longer period of time to get better Yahoo Shopping results, then it might be worth it. But their fees are expensive and it wasn't paying off so I discontinued it.

Thanks.

mansterfred

2:43 am on Jan 30, 2003 (gmt 0)

10+ Year Member



Not sure I would trust Yahoo at this point. I was looking into the yahoo store, but I did not see a lot of competition there in my area. I can only suppose that sales must be lacking. Plus who knows what yahoo will pull out of their hat next.