Forum Moderators: buckworks
I'm thinking about things like the account name that people see - and the name that appears on their credit card statement.
I know, of course, that you could just use one account with one 'generic' business name to handle payments on all my different websites - but then users might see a name on their credit card statement that they don't recognise.
I've seen once a fat checkbox on somebody's checkout page, like: "I recognize this transaction appears on my credit card statement as originated by Blue Widgets Company, Inc."
Pretty odd trick, however -- it is against common rules, to have something on checkout pages unless is absolutely neccessary (not to have customer distructed when she/he is about to make a purchase).
I've sent numerous Emails to them asking why their support for multiple sites is so shoddy, but never get a satisfactory answer.
The best way to do it (in paypal) is to simply have a "generic" parent company name (as the first poster suggested).
If you don't do this, you are going to have to get multiple bank accounts and link each one to a different PayPal account, which I can imagine being a major headache.
I don't think this is a big problem - at least not from my experience.
In a lot of cases (and even from some retail stores), the name on the statement bears little resemblance to the actual company name and I think most customers who even bother to check such things are generally smart enough to figure things out from the charge amount and date.
This however, is digressing from the original problem of it being impossible to effectively use Paypal to take payments from multiple sites with custom names and branding for each.