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What is better, your own domain or a subdomain of a well know company

when you have an affilate website, that generates commssion

   
3:12 am on Jan 25, 2012 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If a well know company, generates clone websites (with some level of customization), to sell retail goods.

Would you choose a subdomain like

mycompany.well-known-brand-name.com

or

mycompany.com

to market this product. Assume you are not worried about organic results and are going to target PPC.

Which domain would you choose and why?

I figure that it is better to use the subdomain.well-known-brand.com, as you automatically has the brand recognition, and this would far outweigh the few people that actually looks at the URL; and figure out you are just an affiliate.
3:48 am on Jan 25, 2012 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



This is truly a personal opinion.

Since you are in essence competing with every other mycompany.well-known-brand-name.com on their sub domains, I would think it would be more beneficial to you to do that as well as have your own page that links to the sub domain page. That way you can control certain SEO factors, content, etc., and possibly get the additional benefit from organic searches. The more exposure the better.

But as I said, this is an opinion, not something I have practiced.

Marshall
12:07 pm on Jan 30, 2012 (gmt 0)

5+ Year Member



In one nude try I am in, a competitor who had his own site that did great in Google rankings, was nailed by Panda. He took the site and tacked it on to a huge and old branded website as a subdomain is is kicking butt in Google now because of it.
10:41 pm on Jan 30, 2012 (gmt 0)

WebmasterWorld Senior Member lucy24 is a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



In one nude try I am in

:: detour to Site Glossary followed by futile search for "noidea" emoticon ::

Help?
9:21 am on Jan 31, 2012 (gmt 0)



Sub- Only if its a really well known company.