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Amazon Purchases Woot

     

travelin cat

8:50 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Administrator travelin_cat is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Woot has signed an agreement with Amazon - yes, the Amazon - to become an independent subsidiary of the ecommerce colossus.


To be uncharacteristically serious for half a nanosecond, yes, Woot has signed an agreement to be acquired by Amazon. It shouldn't change anything much for us or you after the deal closes, we just figured you’d like to know a few details. You see, when two companies meet over drinks and some light jazz and decide they'd like to get to know each other better… You know what? Our CEO said it best in his letter to us employees... [woot.com...]

[edited by: Brett_Tabke at 9:13 pm (utc) on Jun 30, 2010]
[edit reason] added larger quote [/edit]

venice

9:13 pm on Jun 30, 2010 (gmt 0)

5+ Year Member



Wow, just wow. Heard Woot was doing incredibly well in sales. While I've never bought anything the loyalty to the brand seems really good.

weeks

9:21 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Do NOT miss the letter to employees. Trust me:
[woot.com...]

ergophobe

9:32 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Administrator ergophobe is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Who knew you got two free downloads when Amazon acquires you? I wonder if Zappos got the same deal.

Sgt_Kickaxe

9:35 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Senior Member sgt_kickaxe is a WebmasterWorld Top Contributor of All Time 5+ Year Member



I couldn't read it, the CEO is a little too unhinged with talk of deities and such. I scanned it and don't see why he is so optimistic about the future of Woot though because Woot just became a widget for Amazon, nothing more and surely nothing requiring a long-term team to run.

Woot could have just signed an agreement with Amazon to display only Amazon related items, instead they sold the farm.
I don't see the plus for Woot.

travelin cat

9:47 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Administrator travelin_cat is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I don't see the plus for Woot.

The plus is the big $$$$ for the previous owners.

Sgt_Kickaxe

9:48 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Senior Member sgt_kickaxe is a WebmasterWorld Top Contributor of All Time 5+ Year Member



4 millions reasons to sell out, I still don't see the plus for Woot the company though. Time will tell.

carguy84

9:50 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I don't see the plus for Woot.

Aside from the check?

incrediBILL

9:54 pm on Jun 30, 2010 (gmt 0)

WebmasterWorld Administrator incredibill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I see more synergy here than the doomed for failure ebay/craigslist deal that never made sense.

Amazon has a ton of stores peddling junk just prime for something cool like woot to get people to unload that stuff faster than 100 old ladies dialing QVC on a saturday night.

Plus, now anything actually warehoused at Amazon can use Amazon Prime shipping (which we have) so it opens up free shipping to lots of people, another enticement to buy crap you don't need.

I think the synergy is there, as long as they don't change woot to be Amazon-like, only merge more junk to sell, offer Amazon Prime and 1-click checkout, and it'll be just fine.

akmac

10:13 pm on Jun 30, 2010 (gmt 0)

10+ Year Member



That letter from the CEO was hilarious. I'm still chuckling over the vuvuzelas line...

Haven't bought anything there, but I've read the product descriptions (if they can be called that) a few times and I find them quite funny.

Great place for amazon to dump their slow movers.

purplecape

2:41 pm on Jul 1, 2010 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



Great place for amazon to dump their slow movers.

Is that why they offered the Kindle Reader there for $149?

commanderW

12:13 am on Jul 2, 2010 (gmt 0)

5+ Year Member



Amazing - Today at my job I ask a guy "Hey, where'd you get the 'monkey king' t-shirt?" "Woot" he says. "They have a different t-shirt everyday". "Oh, I'm glad I never heard of that one!" I say. And I never have heard of Woot. Not until today at work. Then I come home and here it is a Webmaster World news item.

So now I have to wonder - why, why, why was this guy standing there in front of me wearing this so called 'woot' t-shirt?

Something's fishy. I don't think I like this "merge" idea at all.

Digmen1

7:42 pm on Jul 2, 2010 (gmt 0)

5+ Year Member



One more nail in the coffin for small websites ?

tedster

8:58 pm on Jul 3, 2010 (gmt 0)

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Check out the rap video that Woot created to announce their acquisition: [youtube.com...]

ByronM

10:27 pm on Jul 5, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



hmm.. this is good for woot ownes, but probably bad for woot overall.. i don't think Amazon is going to keep the "woot off" as fun as it was.. I once bought a random bag of crap and got a floor robot, flash light and all sorts of fun stuff. I just don't see amazon doing this close nit community shopping experience and i don't see their customers putting up with the hectic limited availability

MrHard

10:42 pm on Jul 5, 2010 (gmt 0)



Got a call from Amazon wanting us to offer Amazon checkout whereby customers could use Amazon account to pay for purchases. They would not take 'not interested' as an answer, finally had to hang up on them.
 

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