I tried searching online but couldn't find any articles or stats relating to this topic.
What is a good daily average number of signups an ecommerce website should receive? How many signups do the large ecommerce sites like Buy, Amazon, Overstock, etc... receive?
Thank you,
olimits7
jsinger
12:34 am on Mar 15, 2010 (gmt 0)
"good daily average number of signups"
What's a "signup"?
Do you mean how many orders does an average commerce site get? Are you looking for conversion ratio info?
olimits7
1:43 am on Mar 15, 2010 (gmt 0)
Sorry, I meant how many new accounts created daily...
philbish
1:36 pm on Mar 15, 2010 (gmt 0)
I read here that Zappos does 30,000 orders per day in late 2008. http://www-01.ibm.com/software/success/cssdb.nsf/CS/ARBN-7JZLCT?OpenDocument&Site=corp&cty=en_us
Amazon, peak of 6+ million orders in one day. http://blog.seattlepi.com/amazon/archives/157950.asp
[edited by: lorax at 10:55 am (utc) on Mar 16, 2010] [edit reason] resource changed [/edit]
olimits7
2:06 pm on Mar 15, 2010 (gmt 0)
Wow, that's pretty amazing that a site can do that many orders a day! One day! ;-)
How about for small to medium sized ecommerce sites?
Thanks,
olimits7
jsinger
2:24 pm on Mar 15, 2010 (gmt 0)
Well, I guess smaller sites do from from zero to 30,000 a day.
Aren't you really asking, how many orders does YOUR site get a day? I doubt many worry about "accounts created a day," at least until they can pay bills in "accounts created a day."
Heck, most of our customers don't open accounts and we don't encourage them to do so since account creation reduces revenues.
olimits7
2:57 pm on Mar 15, 2010 (gmt 0)
Hi,
Yes, both stats are very interesting (daily orders & new accounts). The reason I'm interested in new accounts though is mainly for newsletter purposes.
So if I get 100 daily new accounts and only 30 people place an order; I'm not worried because I can porbably attract sales by sending out newsletters to all my opt-in customers. And I'm sure the other 70 people that joined my site will return in the future to make a purchase as well.
olimits7
ssgumby
5:14 pm on Mar 15, 2010 (gmt 0)
If you are looking to gain email for your newsletter, what are you doing to promote it? Do you have prominent sign-up links throughout your site? Do you offer an incentive for a sign-up? Do you use a reputable email provider with proper opt-in capability?
olimits7
5:53 pm on Mar 15, 2010 (gmt 0)
I receive customer signups daily without providing any incentives; the reason being is they usually make purchases at a later date.
And during the account creation process I have a newsletter checkbox that customers can subscribe to if they want; so these are all in-house customers where I use "PHPList" to send out newsletters.
