Forum Moderators: buckworks
First the good news for consumers: the U.S. government's investigation into how dozens of well-known online stores worked with controversial marketers to "deceive" customers out of $1.4 billion has prompted some retailers, including Continental Airlines, to sever ties with the marketers.
The controversy began last May, when the Commerce committee launched an investigation into the practices employed by Vertrue, Affinion, and Webloyalty. The committee's investigators found thousands of complaints going back years from people who said they discovered "mysterious charges" on their credit cards and struggled to discover how they got there.The Senate's investigators said they learned that the retailers had made an unholy alliance with the marketers. Under most of the agreements between the marketing firms and retailers, an advertising page is presented to a shopper while they complete a transaction at the retailer's online store. Many shoppers say they entered their e-mail address and pushed a large "Yes" button on the ad because it appears to be a $10 cash-back offer or coupon. Many of those that complain say they thought they were being rewarded by the retailer for making a purchase.
Many of 'us' are not so distant cousins of those perpetrating the myriad banking scams.
