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Have you increased your marketing budget for Holiday season ?

do you see positive effect?

3:14 pm on Dec 2, 2008 (gmt 0)

Junior Member

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joined:Feb 28, 2007
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We have decided to increase our AdWords budget for holiday season and definitely see increase in traffic but sales didnít go up as much as I was hoping for. For us the busiest time last year was 2 weeks before Christmas, so I am thinking we should see significant increase in sales in about 1 week.

I was wondering how others are doing? Have you increased your marketing budget for holiday time? Do you see positive effect?

4:43 pm on Dec 2, 2008 (gmt 0)

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joined:Oct 29, 2007
votes: 0

I'm seeing traffic remain fairly contant while people seem to be clicking several times before purchasing or not purchasing at all.

People are bargain hunting and comparing prices a lot more during this recession. If you have lower prices than your compeitors, you should see an increase during your busy season.