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We've tried different ways of getting more in-depth feedback but nothing has been successful. We've tried making the review edit box bigger (wider, taller and then both), changed the wording for the review instructions, etc.
Has anyone been successful at getting really "meaty" reviews? Or, is this just an Amazon (and maybe epinions) phenomena?
How you use those reviews in the overall generation of content is also important. Separating them and making them their own entity is imperative. Those reviews can be your bread and butter if formatted properly.
What are everyone's thoughts on negative comments as opposed to keeping it all positive?