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best times / dates / days of week for ecommerce?

best times / dates / days of week for ecommerce?

         

Gomvents

2:27 pm on Sep 14, 2007 (gmt 0)

10+ Year Member



OK, so here's my question. What has everyone found to be the best time of day, time of year, day of week, etc. for their B2C sales. I'm mainly interested in non high-ticket (under $75) non seasonal (like pool supplies, snow blowers, Christmas decorations etc.) sites for comparison. I mention this because the last week have been our slowest week for sales in months and nothing has changed of our site for a few weeks. when we initially made the changes conversions went up. Traffic has been fairly steady organically and paid ads. I welcome all comments, experience, advice etc. Thank in advance!

I'm also curious if you find time of day, week, month, year etc. a huge factor. We seem to get more first time orders on weekends and reorders seems to come at all hours and days with no specific correlation.

[edited by: Gomvents at 2:28 pm (utc) on Sep. 14, 2007]

sniffer

8:05 am on Sep 16, 2007 (gmt 0)

10+ Year Member



Orders are fairly steady across each weekday, and fall about 30-50% on the weekend. It appears as though our orders come mostly from people at work, so the times are before work, midday, after work, late evening.

Gomvents

12:09 pm on Sep 16, 2007 (gmt 0)

10+ Year Member



what type of products are you selling? Thanks.

mkasa

1:27 pm on Sep 16, 2007 (gmt 0)

10+ Year Member



Christmas and new year is the best suitable time for B2C.... atleast for us