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I have been operating my e-commerce site for a wile.
But I have decided that the payment screen does not look professional enough, I donít believe my customers understand that their details will be looked after. I currently have a 3rd party credit card processor so this may also be off-putting to my customers.
So my question is to you,
How can I make the payment page look superiorly professional?
I could fill it us with a nicely formatted box with colourful images explaining how secure it is. But what should really be there to influence my customers to say. YES I trust you!
An 800 number does wonders.. Most will still order online but want to reassure themselves that someone is on the other end.
Some products will attract skeptical customers. for example, I would think that tech customers would probably be more willing to trust online merchants than say buyers of knitting supplies.
There are some 3PP that will also help you as well keep customers on your site depending on the country you are. If the 3PP is not well known by your customers or not well liked, they might not want to use them. Some 3PP will require them to be members as well