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Does anyone know of forums that have made a transition from being a free forum into an ecommerce/forum site without destroying the membership?
My thoughts would be to have a side menu or a choice upon entry to enter the store or forum. I am also having a difficult time finding any examples of successful sites like this. Maybe there is a reason for that!?
[edited by: lorax at 1:47 pm (utc) on Dec. 30, 2006]
[edit reason] no URLs please [/edit]
We would like to know if there any other ecommerce site here who have added a forum? If so what were the results? Did it have a positive impact?
A couple of other reasons that we are considering adding a forum is to get our customers to return to our site on a more regular basis. According to our stats, prior visitors are far more likely to convert than first time visitors. We also like the idea of user created content, and think it could give better presence in the search engines. (more possible entry pages that could show up for various searches).
Anyway, not sure if the positives outweigh the negatives, but it’s something we’re seriously considering. Your input is appreciated… If anyone else has additional insights, your input would be appreciated as well.