Forum Moderators: buckworks
Adwords and adCenter don't really convert very well. I found the Overture interface to be horrendous and their billing system is absolutely ridiculous. However, once I requested a refund from them they provided it reasonably promptly.
Shopping.com was sort of glitchy but I think it was because I signed up right when they were making some changes. Overall the conversion from them has been better than Adwords. Also, Amazon uses them. Their minimum CPC rates are reasonable ($.15/click for apparel).
THEN, I tried pricegrabber, specifically because they are used on MSN. Been very unhappy thus far.
Regardless, I'd like to hear if anyone has any other experiences with pricegrabber.
[edited by: Decius at 8:23 pm (utc) on Oct. 25, 2006]
Shopzilla and Shopping.com are better bets. However, it takes some tuning to get things properly categorized and showing up for user searches as you would expect.
None of the comparison shopping engines really understand apparel very well though. Amazon.com's sellercentral does a better job overall and is on a drop ship basis rather than a pay per click. Our sales via sellercentral have gone from "yay, a little free money" to "we really look forward to the twice monthly Amazon.com deposits to our checking account."
Our experience has been that the conversions through shopping comparison engines are better through those than through adwords, but that the traffic is much, much lower.
Shopping.com has converted about 4 times better than Adwords. Adwords is horrible, but the GUI is terrific.
Pricegrabber is so anti-intuitive it's baffling. I demanded a refund and they refused even after it was obvious they had delayed my account initiation.
Additionally, they increase ALL their click prices by 20% starting in november. Ridiculous!
And a minimum $250 deposit?
These guys are basically running the last leg of their operation. No one can possibly sustain a business in a competitive arena with these kinds of tricks. It's obvious they are trying to get as much money as they can out of people, most likely because people will pay because they source MSN Shopping.
Once MS drops them, they will disappear.
Pricegrabber: Also not able to see current balance... only previous deposits. This is in an effort to keep you from knowing when your money will run out. Another distasteful tactic.
[edited by: Decius at 10:07 pm (utc) on Oct. 27, 2006]