Product Result Page Optimization

Sometimes Title text isn't enough Text

[8foldpath]

Most ecommerce sites have 2 main pages.. Product Results pages and Product Details pages. My issue is with the Results PAges.. Even if you have 30 products on a result pages, that's not much text. You might have 50 items in your menus.. What I see happening is the menu text combines with the results text and it's tough for me to believe the SE has an easy time figuring out what's on that Results Page.

I'd love to show the SE's a deeper view of what's really on these results pages.. I'd like to some how put some of the descriptions for the products on the results page.. Any ideas on how to do this? I've been researching Hidden Divs, but I don't know if this will negatively effect my site.

How do you guys bring more contextual meaning to your results pages.

[Corey Bryant]

Chances are - sooner or later, the hidden divs will affect your website.

Have you thought about a sitemap linking to every product?

-Corey

[8foldpath]

yeah. I have a sitemap and I'm not using the hidden divs... I just want to display more product info without cluddering the page. Create more contextual relevance.

[hellraiser1]

i wouldnt bother with that
because the results page is usually dynamic, and adding more words will hurt your keywortd density. You should focus on having better product names displayed, and have your meta and title tags display the main keywords for the product family that was searched for in the initial query.

just my 2 cents