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A/B Testing?

Is there a quick and dirty way?

         

chewy

5:29 pm on Sep 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I learned A/B Split testing here through a very sharp WebmasterWorld person who set up a system for me. The net was it was expensive and I learned a lot and the super help I got from WebmasterWorld was very worth the investment. Subsequently the guy that did it for me has moved on to greener pastures.

So I want to do more A/B testing - does anyone know a quick and inexpensive way to do it? I realize of course that it has to run a while to get any useful figures - and perhaps there really are no shortcuts - but hey, before deciding to spend some real money, I figured I'd ask here.

Does anyone have any creative ways to do psudeo A/B testing that more-or-less comes close to the real thing?

RailMan

8:24 am on Sep 11, 2006 (gmt 0)

10+ Year Member



you can have any two of quick / cheap / quality - you can't have all 3
if it's important to you, you'll need to pay the money or learn to do it yourselves!

chewy

7:09 pm on Sep 11, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



OK, what are the cheap solutions?

Slightly offtopic but a creative sort of way of looking at the problem - we get tremendous mileage out of running 2 sets of pages, one for ppc (blocked from the robots) and one for organic search. This was cheap, easy to explain to the client etc but on an ongoing basis not super easy - but the client loves the results - so much so they are rebuilding the site following this architecture. Basic web analytics and adwords stats tracked over time complete the picture.

While not truly an A/B split test, this has been very useful. What we learn on either site we can apply to the other and this is very productive.