Long Dry Spells of No Sales

My click through rate is at normal levels but no sales

[Lokutus]

One of my sites converts one in every 100 clicks into a sale on average.

Since two Sundays ago this site has had almost 1000 clicks in total and just one (1) &%$#@! sale.

This happens every few months. I'll have a dry spell of a week or two.

The problem is that I never get the opposite: a week with unusually high sales to make up for the bad times.

How the &^%$#@ can 1000 people click through and visit the site and NOT BUY anything? Nothing else has changed. All the other variables remain as before the dry spell.

[webtress]

If this

&^%$#@

is your attitude perhaps that is comming across to the visitors at your site through your textual content. Re-evaulate the message that you are sending to potential customers.

[vincevincevince]

maybe you've competition, or they're looking for smethign else? what did they come in looking for - do you sell it?

[Lokutus]

Sales have been strong for the past year. Then they just stopped two saturdays ago.

I have no explanation for this as none of the variables has been changed one iota.

Weird!

[RedWolf]

May and June have historically been my worst months for the last four years. This year May wasn't great, but June is not too bad so far. I think a lot of that is due to much better Adwords campaigns this year.