Forum Moderators: buckworks
I opened a online store up in September of last year and in my first month I did almost a $1000 bucks in sells and it was running OSCommerce in December I did over 10,000 in sells from my website and by the way the site looked like it does right out of the box so in other words it looked like crap...
On Jan 1 I moved over to X-Cart and even paid someone to make the site look nice so it would be easier to add and take off items and so on and I have done less them $800.00 in sells total this year from my website so anyone know what I am doing wrong here. should I go back to a crap plan look and OSCommerce...
Anyone out there had anything like this happen before?
By the way I am selling things like camping, swords, knives, flashlights and fishing items...
In other words, how does the traffic compare before and after? And has the traffic level changed among the different search engines? Targeting & demographics can vary between engines, so that's also something to look for.
Remember also that Yahoo switched from Google search to their own search technology - another reason to check equivalent rankings before jumping to conclusions. Amount of traffic and rate of conversion are two different things.
Right now I am getting about 200 vists a day with about 20% of people bookmarking the site just no takers is all I can think of... I don't know what it could be...
here is todays stats
1. Viewed product information 467 - 50.32%
2. Started Cart 1 0.21% 0.11%
3. Checkout: Step 1 (Registration Form) 0 0.00% 0.00%
4. Checkout: Step 2 (Payment method selection) 0 0.00%( 0.00%)* 0.00%
5. Checkout: Step 3 (Confirmation and Submit) 0 0.00% 0.00%
6. Order Complete 0 0.00% 0.00%
Today so far I have had a total of about 130 come to my site the only thing I can think of is people are not buying the type of items I am selling this time of year or I am crazy also...
I find look at the average no. of sales per day and per month are far more important that the actual monetary value of sales. You should also look whether the type of items that your customers have ordered changed. Since your site sells a lot of outdoor items, it is entirely possible that it is a quiet time because of cold weather.
The sales of one type of merchandise that we carried on our site collapsed entirely over a 3 month period. But this was due to a massive increase in prices and shortages which we could not control.
