Forum Moderators: buckworks
Oh well...back to humoungous advertising costs again I guess.
Hope no-one else has suffered as badly.
[webmasterworld.com...]
I wouldn't worry too much at this stage, this had happened before and it may take some time before it settles down.
I think many of the sites affected were affiliates, and businesses that went for linking strategies like affiliates do. I am no search engine expert, but I could be wrong. From what I have been seeing, it looks almost like sites who have mostly inbound links survied while those that had outbound (or maybe reciprocal) fell to the side. Guess which sites only have inbound? Companies trying to sell stuff.
Anyway, I don't know how many business will really be affected. As a matter of fact, I think a lot of companies that don't even know what SEO is may be surprised by an unusual jump in sales this weekend.
As a matter of fact, I think a lot of companies that don't even know what SEO is may be surprised by an unusual jump in sales this weekend.
From the looks of the serps this weekend for one of my clients, this is true. The top spots have been taken by obscure companies that I have never even seen on pages 10-20!
Six months ago, I suggested a second site for this client, due to the weirdnesses in Google at the time. I optimized it a little differently and it struggled for awhile. Just last week he was complaining to me that he felt he wasn't getting enough from it - thankfully, this second site maintained its page one ranking and the company can still be found by the searching public.