A coworker found him by searching on a keyword of ours and seeing the Google Adwords ... he was right there with the rest of the legit listings (including mine!).
We're working on shutting him down legally (trademark & such). He's got a funny name and a PO Box, so it may be hard to track him down.
We've contacted Google to get his Adwords quashed.
What else should I be doing to shut this guy down? What am I missing?
simply contact the registrar and hosting company informing them of the situation, and mention if this is not resolved that you shall be taking legal action.
however I am not too sure how much traffic he will be stealing via direct type-ins, most will be from search engines as you say.
(also get screen shots of his site for evidence)
Shak
How can you say he is a domain thief he is the first person to register it.
See above - traffic thief, not domain thief.
Shakil - great idea, screenshots. Thanks!
This Vaclav character registered the .us version of the .com site in question a full 2 months after the relaunched .us domain was available to the general public. To neglect to spend $20 on registering the most important cctld of one's brand was a pretty major error on the part of the company.
yourdomain.us << their site
If you have heavily branded your domain but the competition is very very tight on a generic keyword and you are SERP #10 and they put up a AdWord listing, the AdWord listing would have more Googleyes and first since being at the top of the page.
To neglect to spend $20 on registering the most important cctld of one's brand was a pretty major error on the part of the company.
Um, ouch. Easy there. That would be me you're talking about.
Happens to the best of us [introducingmonday.co.uk] ...
I am very sure that you will never make the same mistake again! Lisa's excellent domain name checker will prove to be an invaluable tool for brand protection and monitoring possible similar abuses in the future.
