Domain not being ranked

[usacustomers]

I have a domain that is not being ranked for it's exact keyword. Example: example.com has a keyword of "example" which if put into a search engine example.com would be on the first page. Well this isn't happening and I'm a seo expert. Have we come in a time where search engines only rank companies who pay for advertising?

[edited by: Webwork at 11:12 am (utc) on Jun 23, 2014]
[edit reason] Example.com can never be owned and is therefore our "example domain" [/edit]

[not2easy]

EMDs don't=1st place ranking automatically - that would imply being able to buy top ranking. It takes more than seo to get there. If your specific keyword is competitive it takes a lot more than seo. User experience counts very highly, as does how the site works for crawlers. 10 dozen other factors such as page speed, server speed, bounce rates, navigation, colors, fonts, usability.

[usacustomers]

@not2easy I heard something about that and it completely makes no sense. Why even buy name domains if thats the case? This is blatantly search engines trying to control the web which can't and won't happen. The web was invented before google and yahoo and it was made a specific way. You can't change the way it was made it's like making kool-aid without the powder it just won't happen.

[RedBar]

it just won't happen.

Sorry to inform you but it's been that way for several years, simply owing example.com does not guarantee automatic top ranking, if that were so then why shouldn't example.cn or .ws or .co automatically be regarded as the #1 result?

FWIW I have an example.com which ranks in all other search engines usually at #1, for some totally unknown reason for years now Google had it ranked at about #500. I gave up ages ago even worrying about it since the entire site does fine, it just does not rank for "example" in Google.

[usacustomers]

@redbar thats a pretty bad situation something definitely needs to be done about these search engines antics because it's not fair. I can see search engines trying to filter out the [expletive deleted] who buy 1000 premium domain names and park them just so they can charge extremely high amounts of money when they sell them. A example.com domain that has been well developed should be ranked #1 for shopping keywords in my opinion though. If you think about it search engines could be hand selecting top ranked sites for monetary gain which in turn could be giving us "F" Failed content if graded against other similar websites which is like students reading school textbooks that were written by the special ed class. I remember this question "is google making us stupid?" but didn't understand it before, now as I'm typing this post I understand this question and I will answer "yes google is making us stupid".

[edited by: incrediBILL at 2:20 am (utc) on Jun 24, 2014]
[edit reason] expletive deleted and URL removed, use example.com only [/edit]

[lucy24]

EMDs don't = 1st place ranking automatically

It's one of the observable differences between search engines. Bing really likes exact matches, both in domain names and page titles. If you search for {familiar phrase} on bing you land on my site; if you search for it on google you land on ... I dunno, wikipedia maybe. Not necessarily because I have the information you're looking for. ("Why on earth would you think that an URL containing the element /hovercraft/ will have something to say about hovercraft?")

[usacustomers]

well I think google is reading this thread because I got some fresh news today and it says google is getting in the domain registration business.

[edited by: Webwork at 5:49 am (utc) on Jun 25, 2014]

[not2easy]

Today? It was posted yesterday here: [webmasterworld.com...]

[tangor]

Gone are the days when domain names or keywords mattered, or links, or content, or user experience, when any of these individually would take a site to the top. G's algo, in particular, indicates more than 200 data points are considered in their returns.

Depending on G alone, however large they are at the moment, is dangerous in that if they ever dislike you, you are gone if you have not courted other SEs and other avenues of gaining traffic.