I'm thinking of making an offer on a domain name that is similar to my own domain name although not a misspelling. How can I figure out how much traffic it receives so I know how much it is worth to my business? It is just parked with ads.
4:46 pm on Mar 3, 2014 (gmt 0)
Whenever possible start by asking the owner for stats.
Some folks may suggest "1 to 100" ratio of type-ins to exact-match search frequency. I don't use this approach. There are other variables at play, such as whether the .com is parked and you are looking at a .net of an EMD. Also, the length of a domain MAY affect type-in frequency. Also, some domain traffic varies based upon whether a keyword is rising or falling in popularity. Lots of variables.
IF you approach the registrant with the idea that you value the domain based upon type-in data you MAY get a very cold reception, if any response whatsoever.