What do the .mobi stats tell you, jmcc? Does .mobi need a mobility scooter?Well it looks like .mobi is going through a second order Junk Dump (landrush anniversary drop) at the moment but all the third choice gTLDs are having a tough time. Afilias also runs .info and it has outperformed all the other gTLDs but it has a highly cyclical growth pattern due to the special offers. All new TLDs depend on a high level of brand protection registration but .mobi was quite innovative in that it brought domaining into the marketing of the TLD. However domaining alone is not enough to keep a TLD viable - there has to be development. The .mobi registry was aware of this and created the tools for development. I saw a few people saying that .mobi should not have done this as it affected the growth of other website converter/directory style companies. They were wrong and mTLD was right. A new gTLD registry has to support development and drive it if necessary. Since .mobi was a completely new idea (a device specific TLD), new users needed that kind of handholding.
