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i am from europe and i have a question with regards to the domain name that we should use
for a new website targeting the US market - I will use "company" as
our company name in this example.
the company website company.com cannot be used for the US website,
since this is our "international" domain, kind of a worldwide
international presentation of our company.
so for the US market basically we have two options:
some people argue that a .com domain is always better in the US, some
say that company.us is best for the US.
I would really appreciate everyones comment on this one - what do you
I don't know if anyone here in the US prefers .us
I've been gobblng them up lately, especially since they're at a discounted rate.
For one thing, I'm finding phrases that I can use in click ad campaigns - phrases which aren't remotely available as a .com ... I'm not talking about spammy domain names that are just a bunch of keywords linked by hyphens - I'm talking about great phrases that are natural search terms.
Also, I'm finding that 3 and 4-letter .us domains that are *perfect* for Twitter. I don't like that "bit.ly" mangled URL which reveals nothing of the destination... I'd rather have a short, meaningful .US domain with a descriptive URL.
[both URLs purposely non-functional]
That being said, next year when I have to renew at the normal rate I suppose I'll need to reassess the usefulness of each. I doubt that I'll renew them all when the time comes.
joined:June 3, 2007
the company website company.com cannot be used for the US website, since this is our "international" domain, kind of a worldwide international presentation of our company.
Interesting since this is precisely what we do and we use the .us for our company presence there.
We have example.com/co.uk/eu/cn/in/us/etc for each country from where we have either major supplies or production.
The .us ranked very quickly and is linked directly to our other country-specific sites and the .com
Don't forget that a live .us site is supposed to be hosted on a US server.
For that reason, you should ideally own the .com
joined:June 3, 2007
A .us is about as appealing as a .info tld.
To whom? You or Joe Public?
I wonder why the US are not as patriotic to .us as many other countries are such as .de .nl etc? After all .com is derived from commercial and therefore is not country specific, surely US companies wishing to promote themselves as such could possibly derive more recognition or is .com engraved deep into the psyche of many in the US now that they deem it their own?
Just thinking out loud:-)