URL Threshold

Consumer Response to URL Length

[chrisjrocha]

I have been recently searching to see if there are any articles or statistics on consumer response to URL length. For example, at some character-length, do consumers get frustrated and fail to type it in? Do people actually refuse to type in URLs longer than X?

The only research I have come across basically says that characters between the lenghs of 11-30 rank the highest in the search rankings. Phone numbers are seven digits because it was believed to be the maximum number of digits people could remember. Is there anything like this as far as domains are concerned?

Any response is appreciated.

[Leosghost]

Hi chrisjrocha and welcome to WebmasterWorld

Phone numbers are seven digits

Not everywhere ..where I am ( France ) they are 10 digits and within 3/4 years we will be going to 12 digits ..

UK is already at 11 digits ( maybe even 12 in some areas? ) ..

Memory for numbers etc depends on ones age ..and in certain circumstances on ones intake of exotic chemistry when younger ;)

Place names depends on geography ..Wales and New Zealand are two areas that come to mind that require one to be non neuronically challenged when typing in place names..as urls or otherwise ;)..in games of scrabble the two countries can use game sets which are more or less mutually exclusive ( as regards the letter tiles ) ..

Do Polish urls get more mistypeintraffic than others?

[Stefan]

It depends on the URL, doesn't it? If it's a random string of numbers, like a phone number, then it has to be short. If it's something like thecowjumpedoverthemo_n.com, then it can be much longer.