Forum Moderators: buckworks & webwork

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What are the objectives of "domain development"?

Why do you do it? What is the end game? How do you work the numbers?

         

thecleaner

11:55 pm on Aug 17, 2006 (gmt 0)

10+ Year Member



Ok lets say I have 10 domains just sitting there collecting dust. I have read many times on this forum to "develop them." However, I have yet to see examples what you mean by this.

How do you develop them? What does it mean to develop them?

Develop them how? Huh?

You mean get them listed with backlinks to make them more valuable? Ad content? Some adsence ads? Huh? what do you mean develop and why?

Plus, How does "developing them" effect the mind of a potential buyer (value).

Any before and after examples?

Thanks

fischermx

12:34 am on Aug 18, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The mean: create a real website on it, instead of just parking them for ppc easy bucks.

john_k

12:48 am on Aug 18, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Not "Ad content", but "Add content."

Webwork

12:52 am on Aug 18, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Hi cleaner and welcome to WebmasterWorld.

Fischermx pretty well nailed it: Build a website.

If that's intention then you need to spend the next week reading the posts in the various WebmasterWorld forums and especially read each forum's Library. (See link at upper left of each forum's homepage.)

Also, as a newcomer here you would do well to read, in detail, the following introductory threads:

Domain Forum Charter [webmasterworld.com]

WebmasterWorld TOS or Terms of Service [webmasterworld.com]

Thread about promotional posts in forums [webmasterworld.com]

Fabulous post for new members to read. [webmasterworld.com]

The reason I ask you read the above is that in your first post you appear to be asking for people to post up examples of websites. Sorry, but we don't do that here, nor do we do website critiques of member's sites.

The best thing you can do for yourself is to spend about 80 hours reading various threads and then, after posting for awhile, join up as a supporting member and gain access to the other private forums.

[edited by: Webwork at 1:33 am (utc) on Aug. 18, 2006]

thecleaner

1:21 am on Aug 18, 2006 (gmt 0)

10+ Year Member



Ok Guys I hear what you 're saying. "Build a website" However that still doesnt answer my question about the value.

You mean get them listed with backlinks to make them more valuable? Ad content? Some adsence ads? Huh? what do you mean develop and why?

Plus, How does "developing them" effect the mind of a potential buyer (value).

Webwork

1:26 am on Aug 18, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Cleaner, it would be helpful to know something about your level of knowledge and experience. Tell us a little about yourself.

Do you run a business? How many years have you been in business? Have you ever built a webpage or a website? Have you ever advertised on the web? Have you registered some domains? How many, if you don't mind me asking? Have you ever sold a domain or a website?

What do you know and when did you know it? ;)

If I'm reading you correctly you are a beginner - a novice - to the whole website building / SEO affair. Is that true? If not, it would help us to know more about yourself and your experience.

[edited by: Webwork at 1:30 am (utc) on Aug. 18, 2006]

fischermx

5:17 am on Aug 18, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Develop a website means a bit of all of that:
-Build the website.
-Get backlinks.
-Get some advertisment.
-Spread the word.
-Feed it.
-Give it love.
and so omn...

webdoctor

1:55 pm on Aug 18, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



what do you mean develop and why

Imagine you are talking about a vacant plot of building land which you own.

The land itself has some intrinsic value. Now you decide you want to make some money of our your asset.

You can try to sell the vacant plot, to someone who wants to build a house (or if you're lucky, a hotel)...

or you decide to build your own house (or hotel).

If you choose to develop something that people want, you can reap a reward many many times greater than the intrinsic value of your vacant plot. The same applies to domains/sites.

You also have the choice to use your development (i.e. live in your house, or rent out rooms in your hotel) or sell the development as a 'going concern'. This also applies to domains/sites.

thecleaner

3:50 pm on Aug 18, 2006 (gmt 0)

10+ Year Member



Thanks for the replies.

To answer webworks question. Yes, I know about getting links, seo, etc.

I bought a few domains a while back for resell and have been getting a few offers.

Im just trying to come up with a good strategy to increase the value.

Ive been marketing products online for a few years via PPC. I just now started getting interested in domains. I have spent a lot of time reading this forum and still have a few questions I cant find answers to.

So, from what I understand, If the domain is already established and in the search engines and getting traffic then they buyer may pay more for the domain?

Sounds good.

Heres where I get lost.

#1 If I can get traffic to this domain via search engines, then why would I want to sell it? Why would it be worth more to a buyer than it would be to me?

#2 It would be an investment for me to get backlinks, and take the time out to index it correctly. But Im assuming the goal is to make that investment back 10 fold or so right?

Maybe since I have more tools and experience at my disposal to develop this site cheaper and faster than the buyer THEN it would be worth more to him than me? Is this the goal?

Please help me with this. Thanks

wmuser

7:51 pm on Aug 18, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Develope mean add content,not just park it with another PPC
Although it will take you much more time to develope it than simply park and sit back,its worth it

Webwork

3:00 pm on Aug 28, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



1. Too many variables to answer. A prospective buyer's perception of value could be wrong. A buyer could pay more simply to enter a market via an established website. You would only sell if you a) needed the money; or, b) believed the proceeds from the sale were worth selling, for whatever reason, including needing the cash at the moment to invest in a greater opportunity.

2. 20 fold. 30 fold. You define an acceptable ROI.

It's really quite simple. If you're in it for love the money doesn't matter and either the love will make it grow (you nuture it and it becomes profitable - but that's secondary) OR you ARE in it for the money. In that case traffic that converts for profitable sales items is what you are after in building your website.

Anything further, in terms of lessons - such as how to develop traffic that converts for valuable sales items - is a long, long, course. If you want to ramp up your learning then you will invest in your education and pay to attend the next Pub Con in Las Vegas in November [PubCon.com]. There's no better place to get up to speed rapidly than a Pub Con.

gpilling

3:05 pm on Aug 28, 2006 (gmt 0)

10+ Year Member



I like the real estate analogy. I own a whole inner city block that I need to develop.... virtually speaking of course...