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Should domain portfolio holders sell or hold?

Domain Holdem or Domain Foldem?



2:52 pm on Aug 10, 2006 (gmt 0)

WebmasterWorld Administrator webwork is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

Very interesting landscape, one with fuzzy horizons.

What's your take on domain holden or domain foldem? Is your strategic thinking to sell or sit tight?

Does 5-10 Xs your current parking revenue share motivate you to sell? Why or why not?

Me? I'm playing domain holdem. I've held 'em for a long time with a mind of developing them. I've held 'em through some times of personal turmoil, events that made finding time to develop them a bit of a challenge and I only, fairly recently, chose to park them. My kids will be off to college shortly which provides both opportunity (more time) and motivation (more bills to pay) for developing them, ya know? :)

Besides, I see a brighter future in developing them than in simply selling them. I always have.


What is your current thinking? How has your thinking changed over the past 3 years, if at all?

Business plans aside, I would guess that anyone of us likely lives by this fundamental bit of life wisdom: "Make me the right offer and I will sell you the shoes right off my feet."

Still, I like the way my shoes fit and feel. I've managed to hold onto my Birkenstocks - through various repair jobs - for more than 15 years. My wife? For 29 years? My car? 18 years? My domains? 7 - 9+ years.

I'm simply prone to holding onto and nurturing quality relationships, ya know? Some just get better with the passage of time. Like bluejeans and quality domain names. :)


3:10 pm on Aug 10, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

iREIT spent $11,500,000 in Q2 2006 acquiring 34 portfolios / 40,000 domains


3:45 pm on Aug 10, 2006 (gmt 0)

Like bluejeans and quality domain names. :)

ROFL...just how many pairs of blue jeans do you own?

And for that matter, how many domain names? I own just over 130, I think, and they all pay for themselves with AdSense alone apart from the bricks and mortar business they bring me.

I have maybe a dozen names I wouldn't mind if they expired (no point though with AdSense) however all the others are fabulous trade-related specific names, no way, absolutely no way, only in sheer desperation.


5:41 pm on Aug 12, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Very interesting Webwork. I have always been a heavy developer (never really used parking) with more than 99% of my portfolio resolving to a number of developed websites (mostly small sites). Been doing that for 10-years, starting July 1996.

However, over past couple years it's becoming tougher and tougher to make more money as it seems the harder we work, more sites online, and more traffic achieved results in very little if any income improvement from my primary publisher ad program, almost like a weird inverse relationship!

Therefore, I am currently thinking about doing the opposite by closing some sites down (at least temporarily) and trying a parked domain program.

Having heard other experienced domainers claim CTR numbers are *significantly* greater on parked domains. If we can get my CTR to go up several hundred percent using a parked domain quite possibly income would also increase a similar amount, assuming EPC is roughly the same?

Positive or negative feedback on this would be welcome.

P.S. No motive to sell individual names at 5-10x income which I consider low. Perhaps at 50-100x current income I would think about it


12:30 pm on Aug 14, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Marchex have just launched/developed a new network which mmay give some ideas to those with large (generic) portfolio's they are planning on keeping rather than selling.



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