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1, Traffic from Yahoo
2, Increased Page Rank for google purposes.
3, Pleasure of being associated and listed in Yahoo, just like all your competitors.
?
Shak
thats just my opinion.
Shak
1, Traffic from Yahoo
From the directory? You'll be lucky!
2, Increased Page Rank for google purposes.
Most categories are low PR, and high number of entries. The odds are against you.
3, Pleasure of being associated and listed in Yahoo, just like all your competitors.
Expensive ego trip then....
I haven't sub'd to Yahoo in a long time, but to some degree it does depend on your sector and situation. For most scenarios though I would spend the money elsewhere.
PR for my site category is 6.
Divided by how many listings?
and how many other outbound clicks on the page?
Shak
Pleasure of being associated and listed in Yahoo
... and the sites that use directories to find linkworthy sites.
A link on a PR6 page with 50 other links ain't worth $300 a year. Particularly with no control over anchor text. Only reason for paying Yahoo is click through traffic.
Sometimes it is worth submitting. There are many factors to consider:
1. What is your budget?
If you are on a tight budget, then you might want to wait to submit.
2. How many websites do you manage?
If you only manage one, then paying Yahoo for your 1 site is probably a worthwhile investment.
3. What category are you submitting to?
If the category doesn't have too many sites, you can get both PR and traffic from the category listing. Sometimes the category page will appear at the top of the Yahoo SERP's, other times the category will be listed in Google. So you might be able to get traffic direct from the category.
These factors might help you make your decision. Personally, I haven't submitted a site in a long long time. Google is not generating twice as much traffic as Yahoo, so if I don't have much money to promote a site, I always prefer paying for a link elsewhere.
We only deal with ecommerce sites and tend to use just one site to cover the keywords ie: widget-store.com. For this approuch then I think a Y! listing is an essential part of the promotional stratagy and represents good value. If you prefer to split your products over a number of sites, red-widgets.com green-widgets.com etc, then the cost starts to out-weigh the benifits.
>Pleasure of being associated and listed in Yahoo, just like all your competitors
I think that from a marketing and an SE algo perspective it is very important to be associated with the leading sites in your field.
>... and the sites that use directories to find linkworthy sites
That too!
If I only had $300 to spend on promoting a site I would spend it all with Y!.
My conversion rate is higher there as well.
Plus, being a small business it gives me some stature.
Yes, my competitors are there as well.
As for controlling the text, I'm working to modify it now but I am dependent on their editors.
I much prefer the $300/year fee to having Overtures hands in my pocket all the time.
Listing order is alphabetical, so I hope your domain starts with "A" not "Z"
