Forum Moderators: not2easy
Time Warner’s CNN this week will enter YouTube territory with the launch of iReport.com, a new Web site built entirely on user-produced news. And unlike CNN’s own properties—where only iReport submissions that have been handpicked by editors and checked for accuracy ever make it online or on air—the new site will be wide open, allowing users to post whatever content they choose, CNN said.
from mediawatch [mediaweek.com].
NewsTube?
UNN?
Are they just in YouTube's Territory or they are in direct competition with YouTube?
Added:
CNN Launches iReport.com
Site under construction. Stay tuned!
[edited by: Habtom at 10:12 am (utc) on Feb. 12, 2008]
it is a pretty sad excuse for a parking spot.
i would think they would use social mechanisms to determine the most newsworthy content.
oh, and they already have duplicate content issues with:
[ireport.com...]
[ireport.com...]
[ireport.com...]
[ireport.com...]
all resolving.
=8)
I honestly don't see the need of having this.
It's about increasing visitor numbers. It's not a news proposition, it's purely a commercial move. More visitors and increased share of eyeballs - much the same as how TV works - means that commercial propositions made to corporate advertisers become more attractive.
The more revenue they can get in, likely the more profit will be made and the greater the returns will be on the stock exchange.
It's not about news. It's about market share with a view to increasing profits. That's all.
News is commercial now. It's a hotter property that s*x. Just search for "News" and "s*x" via your favourite search engine and see which is the dominant force (at present).
News is the news gold rush, and everybody wants a piece of the action - and you can quote me on that...
Syzygy
[edited by: Syzygy at 11:29 am (utc) on Feb. 12, 2008]
As to intent: I suspect it may be partly about getting a new young demographic in the doors at CNN. News as entertainment (vs. education/information) attracts an audience by sensationalisem and novelty, not by the reliability of the reportage; with the need for accuracy and accountability out of the way, user-generated YouTube style content has got to be looking like a really tempting profit-plum to pick.
