Forum Moderators: not2easy
You might look for articles you can reprint with permission, public domain content, etc. Blogs, forums, etc., can also create content, although you have less control. Plus, if you are serious about a blog, forum, or other community-related function, you'll have to devote time to nurturing it.
Don't start with the idea of writing one hundred pages, it will turn out like some sophomore essay that had a 5000 word requirement and end up filled with useless phrases and non-working words.
Create an outline and define your topic areas. Then surf around and gather information on the topics. Write concise content that covers the subject. If you're selling products write enough to sell the product and no more.
The idea isn't to have one hundred pages of content, the idea is to have enough pages of compelling content to inform and sell. Get rid of the idea that content is king. Compelling Content is king.
When you complete a section have someone proofread it. Then edit your work. Eliminate all the words and phrases that aren't needed. You'll find lots of them. Then read your copy aloud and edit it again. When you think you have it right, edit it again. Don't be suprised to find your copy shrinking. You might have to write two hundred pages of copy to get one hundred solid pages.
When you're finished with all the copy, reread the entire piece in one sitting to make sure you kept your voice consistent. Then edit it again. ;)
Avoid Vowel Movements
You can't write with a goal of one hundred pages. Write until you cover the subject thoroughly. Your readers will appreciate not having to sort through the muck to find the nuggets.
A page per day is certainly an attainable goal and shouldn't force you to create boring drivel. Before you'll know it, you'll surpass your 100-page benchmark and be well on your way to the next milestone.
List 2 sites you really do like, list 2 sites you do not like and explain: WHY…
What is your company/Org purpose?
What are the actual goals and future?
Provide excerpts from your mission statement, from your marketing plan?
Do you have a “Motto” (A business maxim adopted as a principal of behavior)?
How do my customers perceive my business/Org (refer to newspaper clips, thanks letters, comments etc….)
Do you have business/Org partner, partners that you want to involve in the new site?
Is your site targeting end users/purchasers or other businesses?
Who are your primary viewers/clients?
Who are your secondary viewers/clients?
Who are your direct competitors?
What your competitors have done well? And wrong?
How users from different “Horizons” will perceive your text/content/mission?
What do you think viewers would like to find by perusing through your site?
Do you intend to offer links to friendly websites?
Which friendly sites will you ask for link reciprocity?
Do not forget to add your new web address on all stationeries,
Display the address on your premises etc….