Order of keywords when writing content

content writing

[kalansay]

Can anybody help? I need some guide on how to place keywords in the content I am writing. I am a newbie to content writing and SEO.

First Q: How do I do the sequence of keywords in the content?

E.g.: keyword/phrase - link building campaign

If I were to use it in my content, can it appear as...

Link building is an aspect of SEO. The campaign usually takes time.

...Or all the parts of the keyword/phrase should come as one group of words or phrases in the same sequence?

[Paras]

Your keywords must be focused and specific, precise to what your product is. For example: Using a key phrase like "Jeans" will result in an innumerable flow of different searches like women’s jeans, kids jeans, men’s jeans, stone washed jeans, gun shot jeans and many more. It will make you confused where to go, but instead if you use “LEE mens regular fit jeans” would target only mass, interested in buying regular fit jeans.

Hence, there is a huge possibility of converting that aimed mass to a sale. Your keywords are your sales power; you can call them “Magic Box”. They must be selected rightly.

Compare with top sites: Evaluate your first page with the top sites on the search engine, study them as well. Look for their style, keywords and key phrase. It requires a deep research to find out the similarities and difference between your page and their.

Try to make out dissimilarity in keyword bulk, number of times your phrase and each word in your phrase appears compared to the text around URL address, page title, meta description, meta keywords, first paragraph on the page, body copy, bold or emphasized phrases, header or other tags, Alt tags, navigation system.

You might feel it hectic job to compare all these, you can use spreadsheet or commercial products that makes ease this repellent task. Uphold habit to keep looking for other new patterns and differences.

If you want to imitate that style in your own page, please do not duplicate or steal, just follow in your own words but without moving out from the pattern

[kalansay]

thanks...i really appreciate the reply

however, what i am actually (and simply) inquiring about is the sequence of the words in the keyword/phrase as they are being used in the content. you gave some extra hints there but i think i haven't had the answer on my primary concern. i would just like to know if i can scramble the parts of the keywords/phrase creating the same impact or opportunity for the search engines to locate my site....as in the example i have cited...

link building campaign...

(e.g.) Link building is an aspect of SEO. The campaign usually takes time.

notice that the three words have been distributed throughout the sentence (presumably part of a drafted content). link building is an aspect of seo. the campain usually takes time.

is this distribution of the words in a keyword/phrase acceptable? ...or should all of the words be kept in the same bunch and in the same sequence (as in the case below)?

Link building campaign is an important part of SEO.

(please disregard the thought, consider only the structure...i am yet a newbie in SEO theories)

[Content Writer]

Breaking up a phrase and distributing it throughout a sentence is fine. If you want the content to read well, this is often necessary because money kwp's can be far less grammatical than "link building campaign."

You can even reverse the order, and searchers who don't use quotation marks will still see:

campaign for link building

Of course, it helps the user feel 'on the right track' when link building campaign shows up after a search for the same phrase. So maybe throw in a few of those, it can't hurt.

But also keep in mind that leading thought on the matter promotes the use of an extensive list of morphological and syntactical variations to better reflect the vast pool of user input. Mix it up, and cast a wide net.