Forum Moderators: rogerd

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L'il ol' "me", or the detatched "we"?

Personal touch vs. anonymity as admin

         

tsheridan

4:30 am on Dec 15, 2005 (gmt 0)

10+ Year Member



I am just setting up my forum connected to a niche dating site. It's necessarily very different in content and intent than most of the forums y'all speak of here: members are encouraged to go off-topic into anything they like to post: they have told me that they like the forum feature best of all, because it gives them a way to insinuate themselves into a community and maybe come to the attention of someone special [ you still get the problem of many lurkers being too shy or intimidated to post though :-( ]

I find that the members turn to me for personal advice and support; that's great for the most part, but there are always those ^#$%*!%$&! who demand special treatment such as deletion of anyone who does not reply to their emails, or those who email me twenty times a week wanting to chat about their love-lorn problems, as they think of the admin as some kind of Big Momma. I'm sure it's much worse on a dating site than on the less personal type of forum it seems that most of you have, but I was wondering, have any of you had this problem?

I am torn between the proven fact that most people prefer to know that there is a real person they're dealing with, and wanting to put a face with the name, and my feeling that it will be easier to deal with problems when I am not all "out there"..... and that is another thing: I am determined to make my site a success without purchasing a list of members gathered from who-knows-where by a list broker, even if that means it will take months longer before it is of a size where I can charge a fee, because it is a niche site and I want it to be of the highest quality with everyone there because they share the commonality, not just to fill a role-call.

Would me being out there with my photo and profile up too and participating on my forum and in chats, be a big help in attracting members, as opposed to the 98% of dating sites which are completely detatched and usually owned by a corporation which owns twenty other niche sites, the name of the site being the only difference?

Any ideas on how to be authoritative as admin of a site dealing with matters of the heart, while still maintaining the warm community feeling?

rogerd

3:46 pm on Dec 15, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



I've gone both the anonymous and not-so-anonymous route, and both have some advantages. For a dating site, I can see where anonymity might be preferable.

Here's my suggestion: take a blended approach. Rather than being the anonymous "admin" who steps in to discipline unruly members and talk about system upgrades, use a friendly-sounding screen name that doesn't reveal your personal identity. Be personable, participate in the discussions, talk about your hopes and objectives for the site, but don't publish so much info that you'll be getting calls at midnight from psychos who had dates that didn't meet their expectations.

I think you can create the environment you want without putting your sanity or security in jeopardy.

tsheridan

4:08 pm on Dec 15, 2005 (gmt 0)

10+ Year Member



"getting calls at midnight from psychos who had dates that didn't meet their expectations"

LOL Rogerd you must have been tapping my phone!

Seriously though, that's a good suggestion, that way I can give 'em my best without giving them my sanity :-P

Thanks!

linear

4:14 pm on Dec 15, 2005 (gmt 0)

10+ Year Member



If you haven't read the Cluetrain Manifesto, check it out (full text is online). Specifically, go to chapter 3.

The significant idea for your situation is the idea of voice. To briefly quote:

Every Web page we see has a person behind it. Sometimes their individual decisions are eroded and digested by being passed through a corporate colon of editors, gatekeepers and other factota, but there are clear signposts to individual care and concern on much of todayís Web.

Overall, you can agree or disagree with the cluetrain guys, but it's worth reading their discussion and considering their ideas. There's obviously no one-size-fits-all, but it may help reinforce the idea that it's important for "admin" to have an authentic voice.

phantombookman

4:45 pm on Dec 15, 2005 (gmt 0)

10+ Year Member



If it's a hobby etc then I
If business then We

rogerd

10:53 pm on Dec 20, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



I think even a business needs to use the "I" approach at times. Executive (or other) blogs are one example where a personal style and individual "take" on issues are far more effective; ditto for individual forum postings. More personality, less PR-speak...

For things like company policies, mission, and general pronouncements, the royal (or corporate) "we" usually sounds more professional.

tomse

9:19 pm on Dec 21, 2005 (gmt 0)

10+ Year Member



Yaro Starak blogged about this topic just two days ago.

[entrepreneurs-journey.com...]

tsheridan

9:30 pm on Dec 22, 2005 (gmt 0)

10+ Year Member



LOL!: what great timing, ironically, for my question: my forum somehow got deleted, I lost every #&*^#%&! post and every member - but, oh well, there is a silver lining: it's the perfect excuse to begin right from the beginning agaian with the new,incognito personas; the admin one separate from the more approachable one I'll use as a sort-of "host" on the forum.

You all seem to have the same general idea, so I'll try that approach, and I will check out those two suggested sites

:-) Thanks much!