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Twitter Bans Third Party Ad Networks From Injecting Paid Tweets

     
4:33 pm on May 24, 2010 (gmt 0)

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Twitter Bans Third Party Ad Networks From Injecting Tweets [blog.twitter.com]
As our primary concern is the long-term health and value of the network, we have and will continue to forgo near-term revenue opportunities in the service of carefully metering the impact of Promoted Tweets on the user experience. It is critical that the core experience of real-time introductions and information is protected for the user and with an eye toward long-term success for all advertisers, users and the Twitter ecosystem. For this reason, aside from Promoted Tweets, we will not allow any third party to inject paid tweets into a timeline on any service that leverages the Twitter API. We are updating our Terms of Service to articulate clearly what we mean by this statement, and we encourage you to read the updated API Terms of Service to be released shortly.
5:45 pm on May 24, 2010 (gmt 0)

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Good for them. Since I started using Twitter most of the spam has been related to this.
6:38 pm on May 24, 2010 (gmt 0)

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If they'd done that *before* announcing Promoted Tweets I think I would have been more impressed. Right now it looks a bit like protectionism.
6:52 pm on May 24, 2010 (gmt 0)

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How will they avoid paid tweets? I just don't see that being possible.

Nice try, though. In any case tweets are pure spam to me. YMMV.
5:11 am on May 25, 2010 (gmt 0)

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claus: I assume they will cut them off at the API key level, wiping out the application for all users.
6:28 am on May 25, 2010 (gmt 0)

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sounds like banning paid links to me
7:14 am on May 25, 2010 (gmt 0)

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They're banning api injections. Plenty of sites where you can buy tweets manually. I assume people will just do that.
8:14 am on May 25, 2010 (gmt 0)

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I'm still surprised at how many people provide their twitter password to 3rd party services, for allowing paid tweets or otherwise, it's required by many of those services.

I'd hope twitter clamps down on accounts that have given access to 3rd parties by providing actual login/password information.
 

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