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Facebook set out its stall to unseat Google and be at the heart of the web experience... "We are building toward a web where the default is social," said Mark Zuckerberg, Facebook's founder.
Mr Zuckerberg unveiled a number of products aimed at putting users and their friends at the "centre of the web". The most significant was an open graph protocol to let publishers tag their content by type along with a "Like" button that partner sites put on their webpage. This allows users to indicate what they like on a website, be it from photographs to news items and from clothes to music.
That information will then be stored by Facebook the way it already stores connections between people. At the same time any website will be able to take those individual preferences and use them to tailor a more "personalised online experience" for the user and their friends.
Crucially all this can only happen when users are logged into Facebook and "makes it easy to make any page (on the internet) a Facebook page," said Bret Taylor Facebook's director of platform.
...who cares if you had a tooth extracted.
I'm sort of ready to get rid of my FB page/account. Am I the only one, or is the beginning of the end of FB?
Don't be left behind by your own laziness or ignorance.
"We are building toward a web where the default is social," said Mark Zuckerberg, Facebook's founder.
Husky, think about a high school reunion.
I would say that if Facebook closed today there would be an instantaneous increase in production on a global scale.