Forum Moderators: rogerd
Or perhaps, like [Bill] Gates, you just find Facebook a little … creepy. ...But the social norms of social networking are still in flux, making privacy a real issue... "Younger people violate older people's idea of proper behavior when it comes to privacy,""I’ve seen a lot of quiet, passive-aggressive resentments and rumors that come from people just knowing that much about your business," he says. "If you're updating people, like, 'I’m at a barbecue at my colleague's house,' someone you work with might ask, 'Why am I not at that barbecue?'"
Even social-networking evangelists are legitimately nervous about Facebook, given its fiasco last fall with Beacon, an advertising engine that automatically announced users' activities on other sites—revealing their purchases, for example
Last year, the British military sent a directive to its army units to avoid revealing their service connections online—"Be particularly careful if you are on Facebook, MySpace, or Friends Reunited"—fearing that, yes, Al Qaeda could use them to track prey. Your business competitors might not be terrorists per se, but Facebook can be useful for anyone trying to poach your M.V.P.’s.
[wired.com...]
Of course, I tend to not like the CPC model, but a fixed price model, because at least that way you can predict the ad marketing expense for a given placement.
-Commerce
Facebook is going downhill because they keep giving the users more flexibility to change the look of their page.
250K new users each day & 710% UK growth last year with the over 25s being the biggest growth area. With an ageing population that doesn’t sound like going downhill to me. The API and flexibility to configure the pages are what made it the leader.
Social networking is now used more than email. Those that don’t understand the consumerization of IT & web 2.0 will become irrelevant quite soon.
Those that don’t understand the consumerization of IT & web 2.0 will become irrelevant quite soon.
Funny I heard the same thing about geocities sites.
I get enough emails. I don't see the relevancy of having a myspace or facebook page.
It's like cell phones. You were hip when it was exclusive but now every brother in law and their blue collar friends has them. Nothing as tacky as seeing someone walk the streets while talking to themselves with some blue tooth set up.
Now not being bothered with time wasters makes you look smart.
a) buying stuff
b) reading news
Facebook and MySpace will soon take the "blog" road. True, most people do have blogs, but how many are actually read and/or maintained?
From someone who works at a company whose target market is 19-25, I couldn't think of a better way of reaching this market than facebook. Our customers LOVE being followed up on facebook, and the viral nature of it increases our exposure immensely.
I use both quite a lot, and have to say I personally thing Facebook will increase its user base for sometime yet, mainly because they seemed to have lots of very good developers getting a lots of things right - it would be very hard to compete with what they are doing.
Basically, I think its about entertaining your users with what they want.
Those that don’t understand the consumerization of IT & web 2.0 will become irrelevant quite soon.
I think that was meant as a joke. Even Google admits its much harder to monetize than they thought it would be.
The beauty of the Adsense / Adwords advertising model is that it makes the web better than television and more accessible than any other form of advertising. You've got a person thinking about a topic and researching it on the web. You can't get much more relevant than that unless you have someone shopping in a store.
These social networks are just that - a place to socialize. They're like advertisements during the SuperBowl - "Commercial's on - who needs a fresh drink?"
MEN
IN A RELATIONSHIP (not single or married)
AGES 25-40
IN MY CITY (and 3 other surrounding cities)
What more do you want?
I've already had 2 sales from my Facebook ads that have totaled only $600 so far in ad costs. Sure click through is low but prices are cheap as well. And for my $600 I generated $4500 in profit from those 2 sales. That's some nice ROI. I'm going to be increasing my spending on there as well. Too bad there are not more 25-40 yr old males in a relationship in those local cities that use facebook, I can only buy so many ad placements.
You can also sign up for the Visa Networking program and get a $100 gift voucher for Facebook ads by the way.
I also use facebook personally. Myspace is for kids. I find facebook a great resource to keep in touch with family and old friends scattered all across the globe that I normally wouldn't pick up the phone and call.
I get enough emails. I don't see the relevancy of having a myspace or facebook page.
Facebook and MySpace will soon take the "blog" road. True, most people do have blogs, but how many are actually read and/or maintained?
I am sure there is money to be made, the advertisers just haven't worked out the best ways to do it yet :)
There is something beautiful about email, and it's called "simplicity": no useless features, no frills, just messages.
I believe atlrus is right, social networks will diminish in usage. Sure, facebook will boost hundreds of millions of accounts. But what about how many people actually login? Will they tell you that?
The author obviously just doesnt get web 2.0.
I've been getting me feet wet and I'm not "getting" Web 2.0 yet, why not? What am I missing?
Facebook and all the others were the beginning of the Social Networking boom. From here it will now fragment into smaller communities. Those will then fragment into even smaller communities and the Internet will be one big cluster of "clicks". The Gorg. :)
Web 2.0 is a bunch of Politics!
If I need to tell my friends I am at a BBQ...well, I am not that needy and clingy. I guess they will miss on this "important update". You want to know where I'm at? Pick up the phone! :)
Myself and a group of 6 others have organized a fund raiser for a local children's hospital. The event is a concert at a local club (in Toronto). There are 3 bands who have donated their talent, and a number of organizations have helped out in one way or another. After all the details of such an event are taken care of, you still need people to know about it and to attend. Being the designer in the group i took care of the traditional means of marketing. Flyers, posters, advertisments in a few newspapers. We managed to get a brief radio spot.
All of this is good, but we still haven't even close to an accurate idea of whether or not we'll cover our costs or raise any funds with the meager $7 entry fee.
The marketing isn't complete yet though. Facebook. Create an event. It takes about 2.5 minutes. I have set all of us involved as administrators. Each of us quickly sends out an invite to all of out contacts with the push of a button.
Now, a few days after sending out the invites, I can simply see that: 105 are not attending. 95 are attending. 53 are maybe attending. 158 have yet to rsvp.
How easy and useful is that? You simply can't deny the value there, and it's one of many many examples.
For those that don't believe there is a value in being able to simply and easily communicate with a very specific target audience in this type of manner, is missing the boat.