Forum Moderators: rogerd
Move over, kids, your grandparents may be taking up more of your computer time. According to a recent report from USC's Annenberg School for Communication and the AARP American consumers over the age of 50 are turning to social networks and other Web 2.0 platforms in huge numbers.
[bizreport.com...]
70% of Boomers are logging on to social networks; many of these consumers say social nets are "very" or "extremely" important for them.
That's a surprising number. From my own communities, I can confirm that boomer-age adults can be great forum participants. I don't see them posting their favorite tunes on MySpace, though.
The Baby Boomers are where its at. We rule!
Even for such a small group the breadth of experience and interests is remarkable. That's probably what makes it easy to get conversations going on diverse topics -- everybody has an opinion or experience to share.
Boomers: We've been there, done that. Now we get to talk about it. And discover new things at the same time.