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At stake is the ability of MySpace, which is owned by the News Corporation, to ensure that it alone can commercially capitalize on its 90 million visitors each month.
But to some formerly enthusiastic MySpace users, the new restrictions hamper their abilities to design their pages and promote new projects.
MySpace says that it will block these pieces of third-party software — also called widgets — when they lend themselves to violations of its terms of service, like the spread of pornography or copyrighted material. But it also objects to widgets that enable users to sell items or advertise without authorization, or without entering into a direct partnership with the company.
i think this could spell the end of foxspace as a platform for indie music promotion, which was it's original "killer app".
There's also the same sorts of restrictions a few months on Live Spaces. I think it's really very revealing when the mainstream press picks up on such a new phenomenon so quickly and the nuances of how marketers are using them.
[edited by: Receptional at 1:18 pm (utc) on Mar. 20, 2007]
Someone is going to come up with freespace.com, ie: not restrictions (except maybe adult content, etc) and everyone is just going to move over en masse.
I'm sure someone already has. Whoever at myspace thinks they have a business which can't be immediately replaced if they endgender the ire of their community .. is whacked.
The fact is, widget makers are going to write widgets which allow advertising .. why not, everyone else will accept them.
They'll have a business and they'll spend a portion of those profits to anonymously stir up trouble with myspace and any other clueless webpage hosting system that thinks they can control their community just because they give away a few free megabytes on a disk somewhere.
Any insights anyone can provide would be greatly appreciated.