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Article on Social Media and E-Commerce Converging

         

Tastatura

7:41 pm on Oct 12, 2006 (gmt 0)

10+ Year Member




The report, “s-commerce: beyond MySpace and YouTube,” finds consumer visits to social networking sites have increased 109 percent since January 2004, and page views per visitor have grown by 414 percent in the same time period. "Social networkers” spend less time viewing traditional media and have more discretionary income and agreater penchant for online shopping than non-social networking site users.

Social Media and E-Commerce Converging: Report [clickz.com]

rogerd

8:59 pm on Oct 13, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



Very interesting point. The analysis takes into account the "limited bandwidth" of individuals; I guess its natural that commerce will gravitate to wherever people congregate.