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AdWords Expanded Broad Matching in Japanese?

         

lukasz

8:29 am on Oct 3, 2003 (gmt 0)

10+ Year Member



I just received e-mail from adwords explaining introduction of Broad Matching. You can find details here [webmasterworld.com]
Can anyone confirm that they will do the same in Japanese AdWords.
I wonder how good Google is in matching keywords in Japanese.
I hope that it will work better than overture suggestion tool which often shows results completely irrelevant to the searched term

bill

8:49 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I'm guessing that this will take a bit longer in Japan. I haven't seen anything one way or the other yet, but this is still pretty new. Anyone hear anything about this?

Given the complexities of the CKJ languages you would think it would be a bit more difficult to implement than English. However, since Broad Matching seems to rely a lot on CTR it might be pretty easy for Google to implement across all of language groups that have AdWords.

lukasz

9:27 am on Oct 4, 2003 (gmt 0)

10+ Year Member



Something strange is happening to Adwords.
I explained it here [webmasterworld.com], can anyone see it?