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Why Yahoo Japan Needs to Be Part of Your Search Strategy for Japan

     
4:03 am on Sep 27, 2018 (gmt 0)

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WebmasterWorld Administrator bill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Interesting article from Motoko Hunt

Why Yahoo Japan Needs to Be Part of Your Search Strategy for Japan [searchenginejournal.com]

Did you know that Yahoo in Japan is a completely separate company from Yahoo in the rest of the world?

Since 1996, Yahoo Japan has been the leading search and portal website in Japan.

Since it started to use Googleís organic search results instead of its own search engine, some businesses, especially foreign businesses, seem to think that you donít need to consider or monitor them separately.

But that really isnít the case.


Although Yahoo Japan uses Google for SERPs the two sites are different, and you probably should take the unique Yahoo Japan content additions into consideration for SEO of Japanese sites.
5:05 am on Sept 27, 2018 (gmt 0)

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WebmasterWorld Senior Member tangor is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Nice markup on SEO ... I do have some Asia considerations. Will explore this further. Thanks for update!
 

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