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People's Daily Rebrands Online Search Engine [marbridgeconsulting.com]
People's Daily-operated Chinese search engine Goso.cn announced in Beijing today that it has rebranded as Jike.com.
Visitors to the Goso.cn domain name are automatically redirected to Jike.com, which features the new Jike logo.
Jike also announced that it has begun using a new technology platform to power its online search engine.
People Daily's Search Will Not Offer Paid Ranking [marbridgeconsulting.com]
Liu Jun, chief scientist for People's Daily-operated Chinese search engine Jike.com (formerly: Goso.cn), has announced that future plans for the search engine do not include introduction of paid ranking of results. Liu said that as Jike currently has no pressure to become profitable, all search results on the site will continue to be arranged naturally based on machine calculation, and that Jike has no plans to sell rankings in its search results.