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Baidu heading for Europe

     
1:48 am on Jun 5, 2007 (gmt 0)

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Google-killer Baidu targets Europe [pcadvisor.co.uk]
Chinese search engine aims for younger users

Baidu.com, China's most popular search engine, reportedly plans to announce details of a European expansion later this month.

The announcement will be made by Baidu CFO Shawn Wang at a Nasdaq investor conference this month, according to the Sunday Telegraph. That event, where Wang is a scheduled speaker, will be held in London on 19 June.

The Sunday Telegraph report did not offer details of Baidu's plans, including when the company planned to launch a European site or what language the site would use. However, the report hinted Baidu's planned site will be targeted at younger internet users in a bid to compete with Google in Europe.

Baidu hasn't confirmed this yet, but a number of sources are mentoning this news already.

8:39 am on June 5, 2007 (gmt 0)

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Sooooo. Does anyone know how one optimises for this search engine? Is it incoming links based? On page content? Closer to Yahoo, Google...?

I ask this purely for academic purposes. <cough>

9:14 am on June 5, 2007 (gmt 0)

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Take this for granted at this moment the only engine that can challenge google is this only

There expansion in europe is great step and am looking forward for its new english engine

BTW : how they type those chinese its so scary language

11:46 am on June 5, 2007 (gmt 0)

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bouncybunny -

one of the guys I work with does chinese seo, and from what he tells me (take this with a grain of salt, ya?), it's a lot of the older school seo - less links and more on page content, keyword richness etc.

interesting thing about baidu - any search for a music/movie related search will get you mp3s, videos or whatever media is relevant. Interesting copyright laws the chinese have.

O

12:38 pm on June 5, 2007 (gmt 0)

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I like this idea!

So for stock followers... what happened to Baidu's stock?

1:01 pm on June 5, 2007 (gmt 0)

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stocks are rising , rose 7% in last 30 days
1:05 pm on June 5, 2007 (gmt 0)

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rose 7% in last 30 days

What against the 14% drop in the Chinese market?

3:28 pm on June 5, 2007 (gmt 0)

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Thanks oziman.
3:41 pm on June 8, 2007 (gmt 0)

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IMO Yandex should hit the Europe under new brand.
4:35 pm on June 8, 2007 (gmt 0)

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If it's ture, this will be the second expansion after the launching of Baidu Japan. But the new venture maybe more difficult as Europe itself has many countries and languages. Nobody can eat all the cake.
1:29 am on June 9, 2007 (gmt 0)

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Now Baidu says they're not going into Europe.

Baidu denies plans for European expansion [infoworld.com]
China's largest search engine will remain largely focused on China, Japan

Baidu.com on Friday said its not planning to expand into Europe, following reports that China's largest search engine would announce such plans later this month.

"Recent rumors alleging that Baidu.com is expanding into Europe are groundless," the company said in in a brief statement released through its public-relations firm in Beijing.

On Sunday, the U.K.'s Telegraph newspaper reported that Baidu CFO Shawn Wang planned to announce details of a European expansion at a London conference. The newspaper did not name its source.