joined:Oct 1, 2008
Is there something in Google Analytics that would help inform me if whether certain traffic from specific partner websites are indeed bots?
I've segmented by referral traffic, filtered by the partner website and I've looked secondary segments such as City, Hour, Browser, Country, etc - but it's not giving me enough information to say that 'yes, this is bot traffic'. It's certainly unusual traffic from the way it performs (bounce rate, clickers, conversion data (just a click of a button - so could be easily configured by the website owners who are sending us this traffic), avg. time on site etc). For example, our conversion rate, on a specific button is almost 96% - the rest of the site is 3%, so they are either sending us really targeted traffic or they are directing bots to click on the button on our page.
There doesn't seem to be an option to see the IP Address for each session in Google Analytics, but I suppose that comes under being personally identifiable information. Is there anything I should be looking at? Or am I on track?