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Starting a site based on affiliates, need suggestions

whats a good way to get organized

         

BlueGhost

6:18 pm on Jul 28, 2005 (gmt 0)

10+ Year Member



hello all, i posted something similiar to this question in the ecommerce section, but someone pointed me here. I am creating a fan based website for a band, and i want to have a very large shopping area where i direct people to products based on the band. What i have been doing is finding certain products, like a shirt for example. In dreamweaver i have been creating 2 librarie items, one small preview library with the picture of it and 2 links that say buy now and more information. The buy now takes the people straight to the affiliate store, and the more info goes to the other library i created in a new html page. The second library item is just a detailed page about the object.

After that, i scatter the preview library all through the site in various spaces under the menu and on the far right table opposite to the left menu system. Im wondering if im doing this right. It seems to be taking up alot of time, and i plan on having well over 300 items for sale. Would it be smart to use a shopping cart program and create a fake shop? Im really new at this, and any information would be greatly appreciated. Thanks!

Drastic

6:33 pm on Jul 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I would use includes. Put an include on each of those spots, use a couple different includes if you want.

You can also randomize it to show different products.

BlueGhost

7:44 pm on Jul 28, 2005 (gmt 0)

10+ Year Member



what exactly are includes? i've never heard of that, and also the random thing is a great idea! how do i create random objects like that? I wanted to do that for a number of objects, like random objects for the sides of the content for albums, random store item, random lyric and so on. Thanks for the tips

Drastic

8:16 pm on Jul 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Search for SSI (stands for server side includes) or php includes.

There are different ways to handle the random part, do some searching on that as well.

BlueGhost

12:43 am on Jul 29, 2005 (gmt 0)

10+ Year Member



i really dont know much, and i dont have that much time to learn php. I am willing to learn it if that is the best way to put together my site, but i would like to avoid it. I tried searching "random content" but i couldnt find anything, and i couldnt find much on the SSI search. i dont think im looking for the right thing

Drastic

12:53 am on Jul 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



SSIs:
[webmasterworld.com...]

Php use is similar. You don't have to "learn php" to understand basic functions and use them.

Search hotscripts.com for "randomizer" for some code examples.

Beagle

5:36 pm on Jul 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Among several projects, I run a fan site for an actor. It doesn't pay my rent, but it does pay for its own webhosting. ;-)

In my experience, it's okay to do some randomizing, but there will be some items you'll probably want to have available all the time. Watch what visitors tend to click on and/or purchase most often and think about having those items always visible and easy to find. If you haven't yet, check out amazon's "recommended product links" which will randomize from a product area ("music" for example) and a keyword. This only works for amazon stuff, of course. I use these in the page margins, in somewhat the same way you seem to use your preview library.

Probably half of my sales on the actor fan site come from newly available DVDs/VHS. When your band has a new CD out, or there's a new poster released for an upcoming tour, etc., etc., get it on your site fast, with a blurb to get people excited about it. If you have amazon links, you can even start this when the CD is listed for pre-order: you don't get paid til it ships, but you catch the buyer before he or she has bought it somewhere else. There are much bigger fan sites out there than mine for "my" actor, but if my site has an item posted first, it can pick up sales before the big sites even have it available. [I also have an author/book-related site, where exactly the same thing is true.]

--The other half of my sales comes from a combination of people who buy something through a product link but then throw other things into their shopping cart before they check out, and new fans who buy copies of the actor's old movies (from before they were fans).

If you're going to be using affiliate links, I'm afraid you'd run into some problems trying to set up a "fake shopping cart," as most links will take the buyer to the merchant's website to make the actual purchase. Amazon has a "remote shopping cart" option so visitors can put several things into their "cart" before leaving your site--but, again, it only works with amazon items. Not everyone would agree with me on the following, but I think it's best to have the link open a new window (if possible--not all affiliate links will even allow it), so that the buyer can close the window following a purchase and be back on your site. However you set up your links, it's best to make it clear which merchant it's going to, so the shopper isn't surprised to end up on a different site (and most affiliate programs require you to make that clear, anyway).

Beagle

6:24 pm on Jul 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Too late to edit my last post -- just wanted to add that I'm assuming you'll be offering items from more than one merchant/affiliate program. If you're just using one, you could check with that program to see if the "fake shopping cart" idea would work; they might even have an option you can "plug in" easily.

BlueGhost

11:06 pm on Jul 29, 2005 (gmt 0)

10+ Year Member



thanks for the lengthy reply. The band that im doing is a classic rock band, so they slowly put out greatest hit records and reissues. Yes, im doing quite a few affiliates, right now im in 5 of them. The reason i want a fake shopping cart, its not to make it look like im actually selling the products, i just want a better way to organize my content. I think i might look into php nuke sites or whatever its called, that seems like a good idea but i dont know if i would like a site in php.

Right now im just using dreamweaver for the site, and using libraries. I cant find too much information on SSI's because im not searching for the right thing. Same for the random content, but i will research it more tonight.