Forum Moderators: LifeinAsia
users have to be able to freely give their consent—the law says people can’t be forced into consenting to their data being processed, in order to use a service.
In case you’re wondering how a company is supposed to deliver a service without users giving their consent to their personal data being processed, here’s the deal: If the data really has to be processed in order to deliver the company’s services, then that’s a valid legal justification in itself. For example, an email service doesn’t need to get consent in order to send and deliver people’s emails. Consent is only needed when the company is trying to do other things with that data, such as using it to make money from advertisers.