I have an idea to create a portal in a niche health sector. Would have:
. a blog (articles by service providers in the sector and editorial articles by me).
. forum - questions from the public answered by public and service providers
. directory of service providers with reviews, ratings, business profile etc. - inclusion in the directory costs a monthly membership fee
My idea is to help the public select the best service providers and allow the public to leave reviews of those service providers. Service providers would pay a monthly fee. Site would sell banner ads and some other services not relevant to this thread.
This presents conflicts.
1. By including negative reviews service providers will cancel their subscription.
2. By omitting negative reviews I am not serving the public.
. allow sponsored listings (to drive revenue)
. list all service providers in the sector
. welcome all positive and negative reviews but prove veracity before posting. notify service providers of all new reviews posted to their profile, arguing that people will leave reviews on websites whether they like it or not, and its better to be notified.
. sell advertising
I'd be glad to get some feedback on this.