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Online advertisers may gain from downturn in advertising sector.

According to FT more advertising money will be spend to advertise online.

         

artek

6:19 pm on Sep 24, 2007 (gmt 0)

10+ Year Member



Online is the fastest-growing advertising sector, and could reach over $20bn this year, just over 7 per cent of the total $285bn US advertising market.

You can read FT article here [ft.com]

Can we start to sing "We in the money ..." or not?

FattyB

5:23 pm on Oct 3, 2007 (gmt 0)

10+ Year Member



But how much will go to publishers and how much will be taken by brokers and networks. Also how much of that is spread across more sites...

Still can't be bad news that is for sure.