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Digg is Marching into Chinese Market

Digg China

6:20 am on Jan 5, 2007 (gmt 0)

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January 5,2007(NYT); According to "the New York Times", an unnamed high manager of Digg.com, which is a famous web2.0 website located in San Francisco, said that the Series B financing has been successfully closed. Interested in global market and scalable operation, Digg,com is still contacting with several companies including American News Groups(ANG) on the acquisition issue.

On the last round negotiation with potential buyers, Digg.com claimed that the monthly web traffic data was widely divergent from market research company Comscore, which was approved to be business hype. In US, the sampling method of Comscore is quite doubtable, and the figures are only from family user, which made the traffic statistics of Digg.com by Comscore unilateral.

After the completion of second round funding, Digg.com started to pay close attention to some Asian websites with similar business model. Inspired by Google's 1.65 billion acquisition of YouTube, the newly emerging SNS websites are striving to attract more users.

The above manager also claimed that Digg.com was quite surprised by the speedy increment of Internet users in Asia, especially in China Mainland. He disclosed that Digg.com would cooperate with some dig-type websites very soon, including directly buying some leading websites such as www.diglog.com , www.banerzhuan.com, www.cndig.com and www.voote.com. Meanwhile, Digg.com did not eliminate the possibility of cooperating with big Chinese portals.

Considering the economic and political environments of China, Digg.com would like to cooperate with other websites based on high-tech aspect." Entering China market is a bit risky, but we expect establish healthy cooperation relationship with China government, this is worth trying", the mentioned manager said.Digg.com has started to contact with MII to get more favorable policy treatment.

According to analysts, Digg.com is hoping to repeat the story of Google and YouTube But now the user amount of Digg.com is cumbering the bidding ability to potential buyers like AIG and Yahoo. It is no doubt that going global and acquisition the same type websites to quickly increase user amount will be urgent task of Digg.com.

[edited by: stuntdubl at 6:32 pm (utc) on Jan. 5, 2007]
[edit reason] blockquoted article [/edit]

10:54 am on Jan 11, 2007 (gmt 0)

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well,let's think about Yahoo,Ebay and even Google first,hoho

i am a Chinese guy,i DO NOT think such as digg an myspace those kind

of sites can be success in China


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