other strategies for getting traffic...

[Mike_Mackin]

click watcher brought this up in the L$ thread [webmasterworld.com]

So what other strategies have worked for you?

Radio?

[click watcher]

for me i've had great comeback from doing trade/retail shows

i think people remember a bit of face to face contact

it suits my products i don't need massive traffic, just targeted traffic.

[Travoli]

We have also had good success with targeted tradeshows. They are expensive, but the clients that attend have been heavy hitters / willing to spend lots of money. Overall, it has been profitable.

[FreeBee]

We've had some good experience with consumer shows. It's pricey but the return can be great in terms of conversions (never mind traffic). It also takes a fair amount of preparation, hard work during the shows and meticulous follow ups.

4 years after our first consumer show with a very strong online bias including a pretty lucrative online contest and some (very localised) radio and TV coverage - we still receive the odd enquiry.

If you get the full formula rights it's a winner, if you don't it's very expensive marketing.