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Websites, Sub Domains or Web Pages?

Which is the best marketing strategy?

         

aussie

11:17 pm on Jun 18, 2005 (gmt 0)

10+ Year Member



Hello everyone,
I have five ebook/software information products to sell all related to my Windows Setup offline/online business. But I am not sure which is the best marketing principle to present these products.

My parent site is a newsletter sign up page to my Windows Setup knowledge base. My ebook products will have their own knowledge base sales copy and order pages accessed by subscribers.

Now I am ready to give each product its own website but is this the best marketing strategy?

Do I create these five new domain sites or simply use my parent site? For example, www.product1.com or www.mysite.com/product1.htlm

I have seen many sites using both methods. However, there seems to be advantages keeping all the products on the parent site, but with their own direct selling page, for RSS and other forms of traffic linking.

And if each product has its own domain site would this not mean five times more work with RSS promotion?

Rod

txbakers

3:57 pm on Jun 19, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I would recommend one site with either subdirectories or areas.

Why try to market the same thing 10 different ways? Unless you are a bigger company, you don't want the extra work.

And why try to explain to people all the different site names?

Keep it simple.

aussie

7:47 pm on Jun 19, 2005 (gmt 0)

10+ Year Member



You put it in a nutshell, keep it simple. Thank you.