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Spam and Popup's

Do they actually work

         

Zaphod Beeblebrox

11:50 am on Oct 31, 2003 (gmt 0)

10+ Year Member



I don't know if this is the correct forum for this, but what keeps amazing me is why people continue sending these irritating spam messages, and displaying popup after popup.

Don't they realize they're only ticking people off?

Do they honestly expect me to ever come back to their site if the only way to stop those serial popup's is to disconnect from my server and close all the windows?

Do they really think that someone with an email address ending in .nl is going to get a new mortgage in the US?

My question is for anyone who is actually involved in this business: how on earth do you expect to get any customers from this kind of behaviour?

jbinbpt

1:10 pm on Nov 1, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It pays. End of Story....

Someone has to be responding to them.

If no one responded to these they would dry up in a few days.

No money = No Spam

jb

Mohamed_E

1:55 pm on Nov 1, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It is a question of cost versus response. The response rate is obviously low, but since they are able to stay in business it must be enough to cover their costs plus a profit.

Do they really think that someone with an email address ending in .nl is going to get a new mortgage in the US?

Again an economic analysis. It must be cheaper to send to the whole list than to pay to filter it. If filtering payed they would do it.

killroy

2:03 pm on Nov 1, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Let's put it this way, I reluctantly added a graphical standard banner at the VERY bottom of my text only info pages.

The same item is available as text link IN context on the appropriate page.

This banner has brought in 3 times as much as the best text only, in-context, targeted link.

They work, and form a business prespective it's the only thing that counts.

SN

shasan

8:42 pm on Nov 1, 2003 (gmt 0)

10+ Year Member



yup, sheer numbers my friend.

If you have a product that's selling for $50.00 and if it costs you $100.00 to send out an email to 2 million addresses, you only need 2 shmucks in that 2 million to buy and you've broken even, everything else is gravy.

Sales has always been a numbers game. The numbers just explode when it comes to email due to the 'low-cost-ness' of it.

It definitely, definitely works. I hate it :)

Zaphod Beeblebrox

8:31 am on Nov 2, 2003 (gmt 0)

10+ Year Member



Me too. I get nearly 100 spam messages a day, currently, and if there's one thing I will never do, it's responding to direct marketing.